Iceland  Iceland

Discover the real Iceland

Hey Iceland is an award winning travel agency that offers a network of over 170 carefully selected accommodations; ranging from small, cozy and rustic to larger places perfect for groups - all are located in the peaceful and beautiful Icelandic countryside as well as wide range of tours from the more leisurely to the adrenaline-inducing for all seasons.

Visit in summer for adventures under the midnight sun or in winter to admire a frozen landscape under the northern lights – enjoying traditional Icelandic hospitality at your countryside accommodation along the way. Let us enhance your experience; introduce you to the country and its people; reveal to you the hidden gems and treasures. Join us for a deeper insight into our culture and nature!

We are committed to sustainable tourism, and by choosing Hey Iceland, you are supporting local business and making a positive contribution to rural communities in Iceland. The travel agency was founded by farmers in 1980, the Icelandic Farm Holidays Association, and is still majority-owned by the farmers themselves, meaning that profits stay local.

Browse our selection of self-drive and guided tours and accommodation. Book online on or contact us for an authentic and memorable holiday filled with traditional Icelandic hospitality!

Hey Iceland

Hey Iceland

IS-108 Reykjavik
Tel: (354) 570 2700
Fax: (354) 570 2799